Seller Feedback and Product Reviews can be confusing for sellers new to selling on Amazon. Managing product reviews, as well as seller feedback, are both vital to making sales and building a customer base for your Amazon store. Your reputation as a seller determines how often you “Win the Buy Box”.
Part of managing your seller reputation is being proactive with feedback and product reviews: this means reaching out and being proactive about feedback. Our systems help sellers manage this process and increase the chance of getting a positive review, so they can focus on providing excellent customer service and making sales.
We made the following infographic to help make some distinctions:
Learn more about our Amazon FBA Seller store optimization services: http://www.sagerankmedia.com/amazon-seller-store-consulting/